Franchise Founders Team
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Matt Friedman

Chief Executive Officer 

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Greg Ford

Chief Operating Officer

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Nicole Del Vecchio

VP of Franchise Operations

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Jay Capperella

VP of Franchise Development

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Jaycee Peralta

Franchise Counsel

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Board
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Lily Tapia

Founder, Board Co-Chair

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Stewart Newman

Founder, Board Co-Chair

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David Pillsbury

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Earl Waxman
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Ralph Serrano
Partners
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Dimitry Shaposhnikov

Technology

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J.R. LoMonaco

Trademark  /   IP

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Grace Pillsbury

Branding & Copywriting

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